William and I argue that when it comes to attracting and retaining talent, the power of a magnetic brand is more compelling than doona days. Read the AdNew press article covering... Read More
Does size matter
The agency of the future will fight the current spreadsheet mentality and relish in independence, write William and I in part three of our journey into the future. Read the AdNews... Read More
Moving beyond the spreadsheet mentality
The agency of the future will fight the current spreadsheet mentality and relish in independence, we argue in part three of our journey into the future. Read the AdNews press article... Read More
Insiders view
Stop this distracting soul searching and deliver your clients results however you can, William writes...
Read the Campaign Brief press article covering the full story by clicking on the link below:
The future is not media neutral
Part two of The Leach Partnership journey into the future reveals why agencies relying on labels based on a platform need to rethink their approach. Read the AdNews press article covering... Read More
A glimpse into the agency of the future
What is the agency of the future? What will it look like? What kind of clients will it have? And how will it get paid? William and I ponder the big questions. Read the AdNews... Read More
Duo to help the little guys
Ad agencies are so focused on their clients' business that they often neglect their own. That's the new theory behind a new consultancy formed to help agencies, both big and... Read More